Keyword Definations

Keywords are words to search for information related to a specific topic.keywords may be a single word or it may be a phrase.Specifically keywords are words which are used by users to search in search engine .

Keyword proximity: Keyword proximity refers to distance in space within the keywords.It measures the closeness between two keywords.For search engine point of view keyword proximity is of great importance.

Keyword Density:Keyword density is nothing but the ratio of the repeated keywords to the words on a page.Keyword density range is between 2% to 8%.

Keyword Stuffing:Keyword stuffing occurs when a page has too many keywords in the meta tags or in content.Keyword stuffing is not good from search engine point of view.

Keyword stemming:Keyword stemming means choosing a one keyword and make that keyword new by adding prefix,suffix or making pluralisation of that word. Keyword stemming is best practice from seo point of view.

HOW TO CHOOSE A URL

There are two types of urls a static url and a dynamic url. In dynamic url instead of changing information in the HTML code, the data is changed in the database. whereas in static urls contents of the web page stay same unless the changes are hard-coded into the html.
Search engine doesn't like dynamic urls.

The dynamic URL generated for the content looks like this:

http://www.seo.com/forums/thread.php?threadid=12345&sort=date

Whereas a static URL which doesn't change looks like this:

http://www.seo.com/forums/the-challenges-of-dynamic-urls.htm

A search engine wants to index only that pages that are unique. So Search engines decides to combat this issue by cutting off the URLs after a specific number of variable strings ('?')

For example, let's look at three URLs:

http://www.about-seo.com/forums/thread.php?threadid=12345&sort=date
http://www.seo.com/forums/thread.php?threadid=67890&sort=date

All above three URLs point to the three different pages. But if the search engine purges the information after the first offending character, ('?'), now all of the pages look the same:

http://www.about-seo.com/forums/thread.php
http://www.seo.com/forums/thread.php

All urls point to different pages but now all pages looks the same . So static urls are most favourable . Static urls are indexed more quickly than dynamic urls.

domain name selection

Following are the rules for selecting the domain name

• selection regarding the domain extension like .net,.org,.com,.edu etc.
• should be related to your business.
• should be memorable.
• select short domain name.
• select expiry domains.
• select hyphenated domain name .
• avoid hard to spell.
  

about seo

Here is the list of search engine spam

• Keyword stuffing
• Duplicate or mirror content
• Cloaking
• Doorway pages
• Keyword stacking
• Keyword unrelated to site
• Link farms
• Tiny text
• Hidden links
  

Keyword stuffing : keyword stuffing generally refers to loading a webpage with high keywords in order to rank the site.keyword stuffing means too many keywords in the meta tag and web page.

Duplicate or mirror content : duplicate content means Submitting the same pages from multiple domains or submitting the same content from multiple hosts.

Cloaking : content shown to the visitor is different than to the search engines.

Doorway pages : A doorway page is that page which the user never see.it is only created for search engine point of view.

Keyword stacking: keyword stacking means placing the gibberish sentences & phrases on a web page in order to boost your website

Keyword unrelated to site : placing the unrelated keywords on your webpage.

Tiny text :It means placing the keywords and phrases in the tiniest text in anywhere on your website.

Hidden links : A link consisting of hidden text.